
Karen’s four decades of tourism and hospitality experience include work as Senior Vice President & COO at North Little Rock Convention & Visitors Bureau; group tours consultant at the Arkansas Department of Parks & Tourism; assistant and later executive director of then-named North Little Rock Visitors Bureau; director of operations for the Arkansas Hospitality Association, and hospitality and tourism professor at Pulaski Technical College’s Arkansas Culinary Arts & Hospitality Management Institute.
501-404-0148
As COO, Alexander maintains the day-to-day operation and mission of North Little Rock Tourism as well as oversees the operations of Downtown Riverside RV Park and Argenta Plaza. A graduate of Arkansas State University at Beebe, Alexander has more than fifteen years of experience in the hospitality industry and ten years of accounting.
501-500-3728
Kouns is graduate of Florida State University with more than 12 years of experience in hospitality and tourism industries. She currently manages “Setting the Table” culinary initiative, group travel sales and the Downtown Riverside RV Park. She is a Culinary Destination Marketer (CDM) through World Food Travel Association and is also a Professional in Destination Management (PDM) through Destinations International.As Senior Manager of Sales and Partnerships, Morris will lead North Little Rock Tourism sales efforts in the sports and meetings markets and manage the event grant program. Morris is a Certified Tour Professional (CTP) through the National Tour Association, Sports Tourism Strategist (STS) through Sports ETA and Travel Marketing Professional (TMP) through Southeast Tourism Society.
501-758-1424
Shannon oversees the North Little Rock Welcome Center at 600 Main Street, Ste 100, North Little Rock, AR 72114. Shannon has been with the North Little Rock CVB for 12 years and was previously responsible for sales in the sports market.
Jill assists North Little Rock foodservice and lodging businesses with the North Little Rock Advertising & Promotion (A & P) permit application process and A & P tax remittances. Her experience includes 13 years as Director of Membership Services & Special Events for the Arkansas Hospitality Association and 10 years as General Manager of Anglers White River Resort in Mountain View, Arkansas.
North Little Rock Tourism is here to make sure you enjoy your experience in North Little Rock, from a family vacation to a corporate meeting. We are the sales and marketing arm of the city’s Advertising & Promotion Commission.
600 Main Street, Suite 100, North Little Rock, AR 72114
Vision
To create and promote an inclusive environment for people to make vibrant memories in North Little Rock.
Mission
Develop, market and advocate to drive tourism to North Little Rock.
Primary Functions
- To make a positive difference in the economy.
- To market the community.
- To work as a tourism industry coordinator.
- To represent the tourism industry.
- To build community pride.
Downtown Riverside RV Park
North Little Rock Tourism also manages the Downtown Riverside RV Park, located right on the Arkansas River with convenient access to local dining and entertainment.
250 S. Locust Street, North Little Rock, AR 72114
501-340-5312












